Best Educational Programs: ADVERTISING AND PUBLIC RELATIONS

EZHOVA, Elena Nikolaevna

Head of the Department

 

Awards and achievements of the educational program. Professional-public accreditation in 2017. In 2013 the department won the grant of the Ministry of Education and Science of the Russian Federation for the development of student associations of NCFU. In 2015 it received a letter of appreciation from the Deputy Plenipotentiary Representative of the President of the Russian Federation M.Iu. Vedernikov.

North-Caucasus Federal University also offers a Bachelor's program in Advertising and Public Relations and a Specialist’s program in Customs Procedures. 

Teaching staff. Training is provided by the highly qualified staff including Doctors of Sciences and Candidates of Sciences, heads and representatives of business community. The average age is 34.

University partners within the educational program. Media offices of the Stavropol Territory Ministries, the Directorate for Information Policy, the Governor Media Office of the Stavropol Territory Government Central Office, marketing and advertising agencies, TV and radio companies of Stavropol, management boards of corporate communication services of the North-Caucasus Federal District top companies.

Students’ and alumni’s achievements. Students constantly participate in advertising contests and festivals: the open contest of videoworks “A Word About the Victory,” the third place in the category of War in the History of My Family (Kazan, 2015); the Wordsmith Creativity Competition, the winner in the category of Original Videowork (Simferopol, 2015); the all-Russian contest of student publications and young journalists “Crystal Arrow,” the second place and the Crystal Arrow Award for the best information about the World War II (Moscow, 2015).

Facilities and resources. The Master’s program is implemented at the mass media center, the training and professional studio of advertising photography with high-technology equipment for audio and video recording and advertising product processing. NCFU has all required facilities and resources providing a comfortable learning environment for students.

Opportunities for students. Individual education plans, extensive employment opportunities at specialized advertising and PR organizations, academic mobility (participation in research conferences, professional contests, public lectures of leading scholars, etc.) Students can participate in professional retraining programs and attend advanced training courses, pursue their postgraduate studies.

Employment prospects. Creative director, advertising and PR director, brand manager, specialist at a department of advertising and PR, copywriter, speechwriter, BTL-manager, spokesperson at government authorities, at relevant ministries and government agencies, GR-manager and political strategist in political parties and at non-governmental organizations.