banner

uniRank publishes 2018 YouTube University Ranking

uniRank publishes global rankings of the web popularity and social media activity of universities. They have published a ranking of the most popular higher education institutions on YouTube which is restricted to those that are accredited by national authorities, offer post-graduate or four-year undergraduate degrees, and use traditional course delivery format.

The Ivy League, Oxford and Cambridge do well as do specialist American institutions like the Berklee College of Music, the Culinary Institute of America and the Academy of Art University. There is also a good representation for universities from India, Indonesia and Latin America. There are no Chinese or African universities in the top 200.

The top ten institutions are:

Stanford University, USA

Harvard University, USA

Berklee College of Music, USA

Massachusetts College of Technology (MIT), USA

Synergy University, Russia

Universidade Estácio de Sá, Brazil

Universidad Politécnica de Valencia, Spain

University of Oxford, UK

University of Cambridge, UK

National Research Nuclear University MEPhI, Russia.

The top institutions in various regions are:

North America: Stanford University

Latin America: Universidade Estácio de Sá

Europe: Synergy University

Asia and Southeast Asia: Universitas Darussalam Gontor, Indonesia

South Asia: Parul University, India

Oceania: University of New South Wales, Australia

Middle East: Technion – Israel Institute of Technology

OVERVIEW

The uniRank page provides the information on the adoption of the social platform YouTube among higher education institutions and leads to the most comprehensive list of Universities and Colleges with an official presence on YouTube. The list is arranged alphabetically by country name and then ranked by total number of subscribers. YouTube data/rankings are extracted and published twice a year, in April and October, and the current first edition is based on data extracted in October 2018.

1) YouTube Adoption Rate

Currently 7,019 out of a total of 13,590 higher education institutions included in the uniRank database have adopted an official institutional YouTube page:

uniRank World Universities YouTube Adoption Rate™: 51.65%

2) Popularity and Engagement factors

University YouTube pages reach different levels of adoption, popularity and engagement depending on various factors including:

Micro Factors

the University's reputation and size

the University's overall level of online presence, web popularity and distance education adoption rate

the University's level of adoption and use of YouTube as an additional channel to the institutional website

Macro Factors

the Country's Tertiary Education size

the Country's level of Internet usage and connection speeds

the Country's level of adoption and use of YouTube as a social media platform

3) YouTube University Rankings aim and methodology

Some large Universities have adopted multiple YouTube pages associated, for example, to each Faculty and/or to each administrative area (i.e. Admissions, Marketing and Communications, Alumni, etc.). uniRank has chosen the most general institutional YouTube page for each University in order to publish its uniRank YouTube University Ranking™ for each country and for the top 200 Universities on YouTube listings.
The uniRank YouTube University Ranking's aim is to provide an approximate popularity index of each University in the YouTube social media platform based on the total number of subscribers; it is not intended to rank higher education organisations or their programs, by the quality of education or level of academic services provided.

4) Statistical snapshot

Below it is shown the average number of YouTube subscribers for all University YouTube pages included in the uniRank database and the highest number of YouTube subscribers achieved by a single University (Stanford University; data October 2018).

World Average number of YouTube subscribers: 1,999
World Highest number of YouTube subscribers: 828,990

5) uniRank YouTube University Rankings

You may choose a country to find out which Universities are the most popular higher education institutions on YouTube within that country: https://www.4icu.org/youtube/

Read more education news including international events, conferences, forums, exhibitions, and other important venues on hedclub.com, international education advertising website. If you would like to inform various stakeholders on the upcoming event or project you are planning to implement, contact HED, your reliable media partner.

Table of Contents

Learn Russian in Siberia: Tomsk Polytechnic University

VŠB–Technical University of Ostrava: academic and reasearch partnership

The history of cooperation of Saint Petersburg State Agrarian University with China

International Cooperation in Amur State University

Education Export in Ulyanovsk State Technical University

Kazakh Universities Ranking 2018 Top 20

The EdCrunch conference team has published a full list of foreign speakers

HED Club: Education Advertising and Partner Search

Finding Balance between New and Familiar Goals to Become the Best University

HED CLUB: international relations, news and events in higher education

International Education Exhibition, the annual international student recruitment fair in Azerbaijan

IUNC Americas 2018

Joint Bavarian-Russian Conference “Chemistry meets Biomedicine”

United World Colleges: Applications for the 2019 – 20 school year are now open

OPEN INNOVATIONS Forum 2018. Transformation of education in digital age

International students in Kazahstan: achievements and prospects

EduTraC Oman 2018 - International Exhibition for Higher Education

U-NOVUS Forum: Science & Technology Dive

Entrepreneurship and innovations in the Asia-Pacific region markets

The Forum of Worldwide Energy Universities Network Establishment

Trends, Problems and Perspectives of Quality Assurance in Higher Education of Kazakhstan

Kazakh university rankings by fields of study

Higher education institutions in Kazakhstan: quality assurance and internationalization

OPEN INNOVATIONS Forum 2018. The latest developments in Medicine

OPEN INNOVATIONS Forum 2018. STEAM Learning Model: 'Five-in-One'

Pyatigorsk State University: developing international cooperation and partnership relations between Russia and Germany

North Rhine-Westphalia and the Russian Federation: sharing experience in digitalization and information technology, natural sciences and engineering

EdCrunch-2018: in the forefront of education modernization

A cooperation agreement between Volgograd State University and the Ministry of Education and Science of the Republic of Tajikistan

The International Conference "Environmental, Industrial and Energy Security" at Sevastopol State University

The delegation of embassy representatives from 18 European countries visited Tomsk State University

uniRank publishes 2018 YouTube University Ranking

THE University Ranking of Eurasia Nations published for the first time in Kazan

The future of Russian and foreign education was discussed at Kazan Federal University

12th Azerbaijan International Education Exhibition

MEDIA support of internationalization in higher education

How to teach 'digital natives': education in the age of high technologies

The Open Innovations Forum: Smart Country

The Open Innovations Forum: Conclusions